Strategic Marketing : creating competitive advantage / Douglas West, John Rord and Essam Ibrahim.
By: West, Douglas
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Contributor(s): Rord, John [Joint author] | Ibrahim, Essam [Joint author].
Material type: 
BookPublisher: New Delhi : Oxford University press, © 2010Edition: 2nd ed.Description: xxvi, 585 p. ; 24 cm.ISBN: 9780199642601.Subject(s): MarketingDDC classification: 658.8101 / W52 s
Production Credits: Farida Nasrin.
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Sufia Kamal National Public Libraries General Stacks | Non-fiction | 658.8101 / W52 s (Browse shelf) | C-1 | Available | 293819 |
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| 658.81 / S64c Creating goodwill : | ৬৫৮.৮১ / রজস সেলস এক্সপার্ট / | ৬৫৮.৮১ / রজস সেলস এক্সপার্ট / | 658.8101 / W52 s Strategic Marketing : creating competitive advantage / | 658.812 / C674n Never lose a customer again / | 658.812 / C674n Never lose a customer again / | 658.812 / S234s Sales management : Decision, policies, and cases / |
Farida Nasrin.
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