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Modern marketing management / M. Govindarajan.

By: Govindarajan, M.
Material type: materialTypeLabelBookPublisher: New Delhi : Narosa Pub. House, c 1999Description: xxx, 349 p. : ill. ; 24 cm.ISBN: 81-7319-316-9.Subject(s): Marketing | Marketing -- Management | Product managementDDC classification: 658.8 / G747m
Production Credits: 313
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Books Books Sufia Kamal National Public Libraries
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Non-fiction 658.8 / G747m (Browse shelf) C-2 Available 136632

Bibliography : p. 348-349

313

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Last Updated on June 15, 2020
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