Cases in marketing management / Kenneth L. Bernhardt and Thomas C. Kinnear.
By: Bernhardt, Kenneth L
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Contributor(s): Kinnear, Thomas C [joint author].
Material type: 
BookPublisher: Texas : Business Publications, c 1981Edition: Rev. ed.Description: xix, 732 p. : ill. ; 24 cm.ISBN: 0 256 024 19 7.Subject(s): Marketing -- Management -- Case studies | Marketing -- Decision making -- Case studiesDDC classification: 658.8 / B457c
Production Credits: 392
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Sufia Kamal National Public Libraries General Stacks | Non-fiction | 658.8 / B457c (Browse shelf) | Available | 83130 | ||
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Sufia Kamal National Public Libraries General Stacks | Non-fiction | 658.8 / B457cc (Browse shelf) | C-3 | Available | 83129 | |
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Sufia Kamal National Public Libraries General Stacks | Non-fiction | 658.8 / B457c (Browse shelf) | C-5 | Available | 83131 |
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| 658.8 / B17c The economics of cooperative marketing / | 658.8 / B389p Principles of marketing / | 658.8 / B457c Cases in marketing management / | 658.8 / B457c Cases in marketing management / | 658.8 / B457cc Cases in marketing management / | 658.8 / C164m Marketing text and cases / | 658.8 / C31 Tourism marketing / |
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