Beckman, Theodore N.
Principles of marketing / Theodore N. Beckman, Harold H. Maynard and William R. Davidson. - 6th ed. - New York : Ronald Press, c 1957. - xii, 798 p. ; 22 cm.
Includes index.
Bibliography : p.763-772.
337 337
Marketing.
658.8 / B389p
Principles of marketing / Theodore N. Beckman, Harold H. Maynard and William R. Davidson. - 6th ed. - New York : Ronald Press, c 1957. - xii, 798 p. ; 22 cm.
Includes index.
Bibliography : p.763-772.
337 337
Marketing.
658.8 / B389p