000 00743nam a22002297a 4500
999 _c81301
_d81301
003 BD-DhPL
005 20231119093501.0
008 231119b2010 ii |||| |||| 000 0 eng d
020 _a9780199642601
040 _aBD-DhPL
_beng
_cBD-DhPL
_dBD-DhPL
082 _a658.8101 / W52 s
100 _aWest, Douglas.
_9289942
245 _aStrategic Marketing : creating competitive advantage /
_cDouglas West, John Rord and Essam Ibrahim.
250 _a2nd ed.
260 _aNew Delhi :
_bOxford University press,
_c© 2010.
300 _axxvi, 585 p. ;
_c24 cm.
508 _a Farida Nasrin.
650 _aMarketing.
_9289426
700 _aRord, John
_eJoint author
_9291087
700 _aIbrahim, Essam
_eJoint author
_9291088
942 _2ddc
_cBK