000 00760nam a22002177a 4500
999 _c77463
_d77463
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008 191002b ||||| |||| 00| 0 eng d
020 _a0-538-19230-5
040 _aBD-DhPL
_bEnglish
_cBD-DhPL
_dBD-DhPL
082 _a658.8 / S59m
100 _aSheth, Jagdish N.
_9271490
245 _aMarketing management :
_ba comprehensive reader /
_cJagdish N. Sheth and Dennis E. Garrett.
260 _aCincinnati :
_bSouth-Western Publishing Company,
_cc 1986.
300 _ax, 1026 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references.
508 _a327
650 _aMarketing - Management and administration.
_9271491
700 _aGarrett, Dennis E.
_ejoint author
_9271492
942 _2ddc
_cBK