Alam, Mohammad Zahedul. Principles of marketing / Mohammad Zahedul Alam. - 1st ed. - Dhaka : Abir publication, 2016 - 448 p. ; 24 cm. Bibliography includes 29 29 ISBN: 984-70146-0007-9 Subjects--Topical Terms: Marketing. Dewey Class. No.: 658.8 / Z19