Berman, Ronald. <br/><br/>
How television sees its audience :   a look at the looking glass / 
Ronald Berman. 
 - London :   Sage Publications,  c 1987. 
 - 115 p. ;  22 cm. 
<br/><br/> Includes index. 
<br/><br/>Bibliography : p. 100-112 
<br/><br/>326  326 
<br/><br/><label>ISBN: </label>0-8039-2583-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Television viewers -- United States.
<br/><br/><label>Dewey Class. No.: </label>302.2345 / B456h