Bleech, James M. The art of effective selling : introducing the leadership selling system / James M. Bleech and David G. Mutchler. - New Delhi : Vanity books, c 2001. - xxiv, 273 p. : ill. ; 23 cm. 336 336 ISBN: 81-7514-048-8 Subjects--Topical Terms: General Management --Short selling. Dewey Class. No.: 658.85 / B56a