Rivers, William L. <br/><br/>
The mass media :   reporting..writing..editing / 
William L. Rivers. 
 - New York :  Harper & Row,  c 1966. 
 - viii, 531 p. :  ill. ;  22 cm. 
<br/><br/> Includes index. 
<br/><br/>338  338 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass Media--Mass communication.
<br/><br/><label>Dewey Class. No.: </label>070.4 / R525m