Marketing and social issues : an action reader / edited by John R. Wish and Stephen H. Gamble. - New York : John Wiley, c 1971. - xi, 382 p. : ill. ; 22 cm. - The wiley marketing series .

Includes index.

338 338

0-471-95625-2 0-471-95625-2


Marketing
Social conditions.

658.8 / W757m