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Principles of marketing / Philip Kotler and Gary Armstrong.

By: Kotler, Philip.
Contributor(s): Armstrong, Gary [joint author].
Material type: materialTypeLabelBookPublisher: India : Pearson, c 2016Edition: 15th ed.Description: xxiii, 732 p. : ills. ; 26 cm.ISBN: 978-93-325-5847-2.Subject(s): MarketingDDC classification: 658.8 / K848p
Production Credits: 348
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658.8 / K217s Salesmanship : 658.8 / K79m Marketing management / 658.8 / K848p Principles of marketing / 658.8 / K848p Principles of marketing / 658.8 / K848p Principles of marketing / 658.8 / K848p Principles of marketing / 658.8 / K848p Principles of marketing /

Includes index.

348

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Last Updated on June 15, 2020
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