Marketing management / Philip Kotler and Kevin Lane Keller.
By: Kotler, Philip
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Contributor(s): Keller, Kevin Lane [joint author].
Material type: 
BookPublisher: New Delhi : Prentice Hall of India, c 2009Edition: 13th ed.Description: xxxviii, 662 p. : ill. ; 26 cm.ISBN: 978-81-203-3570-7.Subject(s): Marketing -- ManagementDDC classification: 658.8 / K79m
Production Credits: 300
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Sufia Kamal National Public Libraries General Stacks | Non-fiction | 658.8 / K79m (Browse shelf) | Available | 178079 |
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| 658.8 / H729m Marketing in a changing environment / | 658.8 / H741e The environment of marketing behavior : | 658.8 / K217s Salesmanship : | 658.8 / K79m Marketing management / | 658.8 / K848p Principles of marketing / | 658.8 / K848p Principles of marketing / | 658.8 / K848p Principles of marketing / |
Includes index.
300
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