Sufia Kamal National Public Library Online catalog

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Zacher, Robert Vincent.

Advertising techniques and management / Robert Vincent Zacher. - Illinois : Richard D. Irwin, c 1966. - xiii, 618 p. : ill. ; 24 cm.

Includes index.

337 337

Subjects--Topical Terms:
Advertising--public relation.

Dewey Class. No.: 659.13 / Z12a

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