Kotler, Philip.
Marketing management / Philip Kotler. - 11th ed. - New Delhi : Prentice Hall of India, c 2003. - xxix, 706 p. : ill. ; 26 cm.
Includes index.
337 337
81-7808-654-9
Marketing--Management.
658.8 / K88m
Marketing management / Philip Kotler. - 11th ed. - New Delhi : Prentice Hall of India, c 2003. - xxix, 706 p. : ill. ; 26 cm.
Includes index.
337 337
81-7808-654-9
Marketing--Management.
658.8 / K88m